Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Does having an embedded Google Map still count as a positive SEO signal?
-
I know this was true a few years ago, however is there still an advantage to having an embedded map vs. a pop up map in 2017?
-
Hey BigChad,
Embedding a G Map wasn't considered a Top 50 local or organic ranking factor in this year's Local Search Ranking Factors survey (https://moz.com/local-search-ranking-factors). That being said, one thing that could potentially help you is to drive users to Google Maps to get driving directions to your business, as this behavior could potentially influence rankings.
-
Hi there,
I've heard it used to help back in 2014, but I haven't heard about it for ages. I doubt a little thing like this could help - everyone would do it then! I agree with Don, it can be a valuable thing to have, especially when you have a site or you need clients to visit you. It is certainly a better experience than having to copy the postcode and paste in Google for the map results.
So if I were you, I would add the map so you have it, but I wouldn't be expecting too much when it comes to SEO.
I hope this helps.
Let us know & Good luck!
Katarina
-
BigChad2,
In my experience, I have not seen embedding a google map make much of a difference in rankings. What it does do however, is increase the user experience on your site. Especially if you have a location people travel to.
Thanks,
Don
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How does Google read multiple Geo Shape Schema Mark Up?
Hi Guys, I posted a question recently about "Can I have multiple areaServed mark up on one domain?" and the responses I got was no. My client work predominantly in the South East of England in specific towns, so I wanted to be able to list all the areas they service. However, after being told no, I went ahead anyway and put in multiple areaServed markup on the page to see if this generates any errors and it isn't when I run it through the Structured Data Testing Tool. I don't get any errors by doing this, so hurray! But... What I want to understand (which I can't find the answer anywhere), is if this is okay, and how will Google read my markup? Will Google see that we are in multiple areas across the SE of England and push my content up before other sites, or is this just going to confused Google? By putting in all these areas into the website as multiple locations, will Google identify that person X in area Y fits the areaServed mark up I've added and push my content to them? Overall... has anyone else used multiple areaServed markup and can validate that this works? hHpEyQf
Local Website Optimization | | Virginia-Girtz1 -
Impact of .us vs .com on SEO rankings?
Our website is hosted on www.discovered.us. I have 2 questions: 1: we have had regular feedback a .us domain is negative in SEO and in conversion (customers don't like it). We are thinking of changing domain to: www.dscvrd.com.
Local Website Optimization | | Discovered
Any insights on the impact on our rankings (if any) if we do this? 2: we are focusing our SEO global / USA first but conversions in UK are better. We currently do not have multi-language SEO setup. What would the impact be of implementing www.discovered.co.uk on SEO in UK? Thanks! Gijsbert0 -
Multi location silo seo technique
A physical therapy company has 8 locations in one city and 4 locations in another with plans to expand. I've seen two methods to approach this. The first I feel is sloppy and that is the individual url for each location that points to from the location pages on the main domain. The second is to use the silo technique incorporated with metro scale addition. You have the main domain with the number of silos (individual stores) and each silo has its own content (what they do at each store is pretty much the same). My question is should the focus of each silo, besides making sure there is no duplicate copy, to increase their own hyperlocal outreach? Focus on social, reviews, content curated for the specific location. How would you attack this problem?
Local Website Optimization | | Ohmichael1 -
SEO and Main Navigation Best Practices
I've read a number of articles on SEO and main navigation for websites. I'd like to get a solid answer/recommendation to help solve this one. This is the situation. We're helping a local business that offers pest control and property maintenance services. Under each of these, there area a number of services available, eg, cockroach control, termite inspections or lawn mowing services, rubbish removal and so on. Is it best to have a main nav containing the top keywords for the services - Pest Control | Property Maintenance, with a drop down to the services under each. Or, a simple approach - Our Services > drop down to each - Pest Control > Termite Inspections, etc. My concern here is that they have quite a lot of services, so the nav could be way too long. Really appreciate any assistance here. Many thanks.
Local Website Optimization | | RichardRColeman0 -
Using geolocation for dynamic content - what's the best practice for SEO?
Hello We sell a product globally but I want to use different keywords to describe the product based on location. For this example let’s say in USA the product is a "bathrobe" and in Canada it’s a "housecoat" (same product, just different name). What this means… I want to show "bathrobe" content in USA (lots of global searches) and "housecoat" in Canada (less searches). I know I can show the content using a geolocation plugin (also found a caching plugin which will get around the issue of people seeing cached versions), using JavaScript or html5. I want a solution which enables someone in Canada searching for "bathrobe" to be able to find our site through Google search though too. I want to rank for "bathrobe" in BOTH USA and Canada. I have read articles which say Google can read the dynamic content in JavaScript, as well as the geolocation plugin. However the plugins suggest Google crawls the content based on location too. I don’t know about JavaScript. Another option is having two separate pages (one for “bathrobe” and one for “housecoat”) and using geolocation for the main menu (if they find the other page i.e. bathrobe page through a Canadian search, they will still see it though). This may have an SEO impact splitting the traffic though. Any suggestions or recommendations on what to do?? What do other websites do? I’m a bit stuck. Thank you so much! Laura Ps. I don’t think we have enough traffic to add subdomains or subdirectories.
Local Website Optimization | | LauraFalls0 -
Can PPC harm SEO results, even if it's off-domain?
Here's the scenario. We're doing SEO for a national franchise business. We have over 60 location pages on the same domain, that we control. Another agency is doing PPC for the same business, except they're leading people to un-indexable landing pages off domain. Apparently they're also using location extensions for the businesses that have been set up improperly, at least according to the Account Strategists at Google that we work with. We're having a real issue with these businesses ranking in the multi-point markets (where they have multiple locations in a city). See, the client wants all their location landing pages to rank organically for geolocated service queries in those cities (we'll say the query is "fridge repair"). We're trying to tell them that the PPC is having a negative effect on our SEO efforts, even though there shouldn't be any correlation between the two. I still think the PPC should be focused on their on-domain location landing pages (and so does our Google rep), because it shows consistency of brand, etc. I'm getting a lot of pushback from the client and the other agency, of course. They say it shouldn't matter. Has anyone here run into this? Any ammo to offer up to convince the client that having us work at "cross-purposes" is a bad idea? Thanks so much for any advice!
Local Website Optimization | | Treefrog_SEO0 -
Local SEO: City & County Pages
I'm working on developing some local pages for an HVAC company. They cover two counties, so I was planning on having two county pages, then linking them to individual city pages to keep the menu simpler and not cluttering it up with a couple dozen city pages for people to slog through. Has anybody ever done county pages before for local SEO? Or at least seen them? Just curious to see if there's any real benefit overall for have separate county pages, or if I should just stick to city pages.
Local Website Optimization | | ChaseMG0 -
SEO: .com vs .org vs .travel Domain
Hi there, I am new to MOZ Q&A and first of all I appreciate all the folks here that share their expertise and make everyone understand 'the WWW' a bit better. My question: I have been developing a 'travel guide' site for a city in the U.S. and now its time to choose the right domain name. I put a strong focus on SEO in terms of coding, site performance as well as content and to round things up I'd like to register the _best _domain name in terms of SEO. Let's suppose the city is Atlanta. I have found the following domain names that are available and I was wondering whether you guys could give me some inside on which domain name would perform best. discoveratlanta.org
Local Website Optimization | | kinimod
atlantaguide.org
atlanta.travel
atlantamag.com Looking at the Google Adwords Keyword tool the term that reaches the highest search queries is obviously "Atlanta" itself. Sites that are already ranking high are atlanta.com and atlanta.gov. So basically I am wondering whether I should aim for a new TLD like atlanta.travel or rather go with a .org domain. I had a look around and it seems that .org domains generally work well for city guides (at least a lot of such sites use .org domains). However, I have also seen a major US city that uses .travel and ranks first. On the other hand in New York, nycgo.com ranks well. Is it safe to assume that from the domain names I mentioned it really doesn't matter which one I use since it wouldn't significantly affect my ranking (good or bad)? Or would you still choose one above the other? What do you generally thing about .travel domain names (especially since they are far more expensive then the rest)? I really appreciate your response to my question! Best,
kinimod0