Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Using hreflang="en" instead of hreflang="en-gb"
-
Hello,
I have a question in regard to international SEO and the hreflang meta tag. We are currently a B2B business in the UK. Our major market is England with some exceptions of sales internationally.
We are wanting to increase our ranking into other english speaking countries and regions such as Ireland and the Channel Islands.
My research has found regional google search engines for Ireland (google.ie), Jersey (google.je) and Guernsey (google.gg).
Now, all the regions have English as one their main language and here is my questions.
Because I use hreflang=“en-gb” as my site language, am I regional excluding these countries and islands? If I used hreflang=“en” would it include these english speaking regions and possible increase the ranking on these the regional search engines?
Thank you,
-
The .co.uk domain is already geo-targeted to the UK, so unless you are targeting other countries/languages
-
I am going to use https://www.ukassignment.co.uk"> for my website I hope it is help to work in UK.
-
From my understanding if you have hreflang=“en-gb” then that/those pages are targeted at the UK. If you wish to target any English speaking countries then you add hreflang=“en”. But if you wish to target specific English speaking countries then you'd use hreflang="en-ie", hreflang="en-gg" etc.
What you are doing is giving Google information, not a directive, as to what pages are targeted for where. Google could ignore and it's not a ranking solution. You are just giving Google the heads up of your intentions.
-
Hi,
According to this article by Moz on hreflang, yes, having an hreflang tag with the language only will help you cast your net out to English speaking searchers from other regions.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Hreflang in header...should I do a Sitemap?
A client implemented hreflang tags in the site header. MOZ says you aren't supposed to do an hreflang Sitemap as well. My question is how should I do a Sitemap now (or should I do one at all)?
Intermediate & Advanced SEO | | navdm0 -
Should I use the on classified listing pages that have expired?
We have went back and forth on this and wanted to get some outside input. I work for an online listing website that has classified ads on it. These ads are generated by companies on our site advertising weekend events around the country. We have about 10,000 companies that use our service to generate their online ads. This means that we have thousands of pages being created each week. The ads have lots of content: pictures, sale descriptions, and company information. After the ads have expired, and the sale is no longer happening, we are currently placing the in the heads of each page. The content is not relative anymore since the ad has ended. The only value the content offers a searcher is the images (there are millions on expired ads) and the descriptions of the items for sale. We currently are the leader in our industry and control most of the top spots on Google for our keywords. We have been worried about cluttering up the search results with pages of ads that are expired. In our Moz account right now we currently have over 28k crawler warnings alerting us to the being in the page heads of the expired ads. Seeing those warnings have made us nervous and second guessing what we are doing. Does anybody have any thoughts on this? Should we continue with placing the in the heads of the expired ads, or should we be allowing search engines to index the old pages. I have seen websites with discontinued products keeping the products around so that individuals can look up past information. This is the closest thing have seen to our situation. Any help or insight would be greatly appreciated! -Matt
Intermediate & Advanced SEO | | mellison0 -
My "search visibility" went from 3% to 0% and I don't know why.
My search visibility on here went from 3.5% to 3.7% to 0% to 0.03% and now 0.05% in a matter of 1 month and I do not know why. I make changes every week to see if I can get higher on google results. I do well with one website which is for a medical office that has been open for years. This new one where the office has only been open a few months I am having trouble. We aren't getting calls like I am hoping we would. In fact the only one we did receive I believe is because we were closest to him in proximity on google maps. I am also having some trouble with the "Links" aspect of SEO. Everywhere I see to get linked it seems you have to pay. We are a medical office we aren't selling products so not many Blogs would want to talk about us. Any help that could assist me with getting a higher rank on google would be greatly appreciated. Also any help with getting the search visibility up would be great as well.
Intermediate & Advanced SEO | | benjaminleemd1 -
Are HTML Sitemaps Still Effective With "Noindex, Follow"?
A site we're working on has hundreds of thousands of inventory pages that are generally "orphaned" pages. To reach them, you need to do a lot of faceting on the search results page. They appear in our XML sitemaps as well, but I'd still consider these orphan pages. To assist with crawling and indexation, we'd like to create HTML sitemaps to link to these pages. Due to the nature (and categorization) of these products, this would mean we'll be creating thousands of individual HTML sitemap pages, which we're hesitant to put into the index. Would the sitemaps still be effective if we add a noindex, follow meta tag? Does this indicate lower quality content in some way, or will it make no difference in how search engines will handle the links therein?
Intermediate & Advanced SEO | | mothner0 -
When should you 410 pages instead of 404
Hi All, We have approx 6,000 - 404 pages. These are for categories etc we don't do anymore and there is not near replacement etc so basically no reason or benefit to have them at all. I can see in GWT , these are still being crawled/found and therefore taking up crawler bandwidth. Our SEO agency said we should 410 these pages?.. I am wondering what the difference is and how google treats them differently ?. Do anyone know When should you 410 pages instead of 404 ? thanks Pete
Intermediate & Advanced SEO | | PeteC120 -
Putting "noindex" on a page that's in an iframe... what will that mean for the parent page?
If I've got a page that is being called in an iframe, on my homepage, and I don't want that called page to be indexed.... so I put a noindex tag on the called page (but not on the homepage) what might that mean for the homepage? Nothing? Will Google, Bing, Yahoo, or anyone else, potentially see that as a noindex tag on my homepage?
Intermediate & Advanced SEO | | Philip-DiPatrizio0 -
Should I NOFOLLOW my "Add To Cart" buttons?
Hello and Merry Christmass Should I NOFOLLOW my "Add To Cart" buttons? My e-commerce site has hundreds of products. Content wise, there is no real value to the reader on that page (besides for some testimonials and "why here" sentences). So it is not a page you'd want / expect to find in the SERPs. Also, with hundreds of links pointing to this page it would be "stronger" than other important pages which doesn't make sense. Last but not least, if I have limited time that the bots are on my site, why keep sending them to a non important page. This is why I am leaning to nofollowing the "add to cart" buttons and looking for reinforcements. Thanks
Intermediate & Advanced SEO | | BeytzNet0 -
Do links to PDF's on my site pass "link juice"?
Hi, I have recently started a project on one of my sites, working with a branch of the U.S. government, where I will be hosting and publishing some of their PDF documents for free for people to use. The great SEO side of this is that they link to my site. The thing is, they are linking directly to the PDF files themselves, not the page with the link to the PDF files. So my question is, does that give me any SEO benefit? While the PDF is hosted on my site, there are no links in it that would allow a spider to start from the PDF and crawl the rest of my site. So do I get any benefit from these great links? If not, does anybody have any suggestions on how I could get credit for them. Keep in mind that editing the PDF's are not allowed by the government. Thanks.
Intermediate & Advanced SEO | | rayvensoft0