Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Putting Dates In Title Tag
-
Hi, I have a site were I write previews for sports match ups. I notice when I don't put the date in the title I rank much better for specific keywords. I also noticed that most people don't really put in the date when they do the search anyways, especially since google does a good job of showing the most recent pages anyways.
The only reason I continue to put the date is because of this whole idea of not having page titles that are duplicate. So many of our games will be Team A vs Team B Preview, and Im worried that the term "preview" will become so repetitive that google may not like it. Any tips or ideas on how to approach this issue best? Thanks!
-
What if instead of creating a new page every time Team A has a match with Team B, you reused the same URL, updating the content to reflect the new match? (You could even build additional content by listing the results of previous matches on that page.) Not only would you then be avoiding the duplicate title tag issue, you'd also be building a long-term presence for that recurring matchup on a single URL.
-
Hello Taraneh,
While I can understand your logic for putting the dates into the header tag to try and influence and reduce duplicate data issues the header title tag really tend to work best when it is a bit more focused. Hence why you probably tend to see a improvement when you just target specific keywords such as "home team vs away team" etc.
I don not feel that the word "preview" would become too repetitive as does actually describe the content well. As would "post match report" etc
To reduce the issues have you considered using the mark-up schema for articles with published dates or maybe even periodical articles. Periodical articles could possibly allow you to have multiple fixture all tagged with a period(volume), in your case each season. This could hopefully allow Google to identify each article as a stand alone item that could be different from season to season.
More information on article schema can be found here
Hope that helps a little.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I disable the indexing of tags in Wordpress?
Hi, I have a client that is publishing 7 or 8 news articles and posts each month. I am optimising selected posts and I have found that they have been adding a lot of tags (almost like using hashtags) . There are currently 29 posts but already 55 tags, each of which has its own archive page, and all of which are added to the site map to be indexed (https://sykeshome.europe.sykes.com/sitemap_index.xml). I came across an article (https://crunchify.com/better-dont-use-wordpress-tags/) that suggested that tags add no value to SEO ranking, and as a consequence Wordpress tags should not be indexed or included in the sitemap. I haven't been able to find much more reliable information on this topic, so my question is - should I get rid of the tags from this website and make the focus pages, posts and categories (redirecting existing tag pages back to the site home page)? It is a relatively new websites and I am conscious of the fact that category and tag archive pages already substantially outnumber actual content pages (posts and news) - I guess this isn't optimal. I'd appreciate any advice. Thanks wMfojBf
Intermediate & Advanced SEO | | JCN-SBWD0 -
Positions dropping in SERPs after Title and Snippet change
Hi! I switched to a better title and meta description today for our page. Instead of ranking us better and displaying the new title - google let us fall from Position 10 to Position 16 (still dip laying the old title and meta description). Why is that? (I only changed it for the homepage) Cheers Marc
Intermediate & Advanced SEO | | RWW0 -
Javascript to fetch page title for every webpage, is it good?
We have a zend framework that is complex to program if you ask me, and since we have 20k+ pages that we need to get proper titles to and meta descriptions, i need to ask if we use Javascript to handle page titles (basically the previously programming team had NOT set page titles at all) and i need to get proper page titles from a h1 tag within the page. current course of action which we can easily implement is fetch page title from that h1 tag being used throughout all pages with the help of javascript, But this does makes it difficult for engines to actually read what's the page title? since its being fetched with javascript code that we have put in, though i had doubts, is anyone one of you have simiilar situation before? if yes i need some help! Update: I tried the JavaScript way and here is what it looks like http://islamicencyclopedia.org/public/index/hadith/id/1/book_id/106 i know the fact that google won't read JavaScript like the way we have done with the website, But i need help on "How we can work around this issue" Knowing we don't have other options.
Intermediate & Advanced SEO | | SmartStartMediacom0 -
Wrong titles in site links
Hello fellow marketers, I have found this weird thing with our website in the organic results. The sitelinks in the SERP shows wrong written text. As in grammatically incorrect text. My question is where does Google get the text from? It is not the page title as we can see it. kKsFv0X.png
Intermediate & Advanced SEO | | auke18101 -
Partial duplicate content and canonical tags
Hi - I am rebuilding a consumer website, and each product page will contain a unique product image, and a sentence or two about the product (and we tend to use a lot of the same words in different ways across products). I'd like to have a tabbed area below the product info that talks about the overall product line, and this content would be duplicate across all the product pages (a "Why use our products" type of thing). I'd have this duplicate content also living on its own URL's so they can be found alone in the SERP's. Question is, do I need to add the canonical tag to this page, since there's partial duplicate content on the product pages? And if I did that, would my product pages go un-indexed?? I understand how to handle completely duplicated content, it's the partial duplicate that I'm having difficulty figuring out.
Intermediate & Advanced SEO | | Jenny10 -
Lowercase VS. Uppercase Canonical tags?
Hi MOZ, I was hoping that someone could help shed some light on an issue I'm having with URL structure and the canonical tag. The company I work for is a distributor of electrical products and our E-commerce site is structured so that our URL's (specifically, our product detail page URL's) include a portion (the part #) that is all uppercase (e.g: buy/OEL-Worldwide-Industries/AFW-PG-10-10). The issue is that we have just recently included a canonical tag in all of our product detail pages and the programmer that worked on this project has every canonical tag in lowercase instead of uppercase. Now, in GWT, I'm seeing over 20,000-25,000 "duplicate title tags" or "duplicate descriptions". Is this an issue? Could this issue be resolved by simply changing the canonical tag to reflect the uppercase URL's? I'm not too well versed in canonical tags and would love a little insight. Thanks!
Intermediate & Advanced SEO | | GalcoIndustrial0 -
Why does Google add my domain as a suffix to page title in SERPS?
Hi, If I do a search in Google - for one our products on our site, our site comes up - but it would appear that google is adding our domain name as a suffix to our title in the results... Anyone else seen this? Can I do anything about it? I would prefer it not to appear. Thanks!
Intermediate & Advanced SEO | | bjs20100 -
HTML5 Nav Tag Issue - Be Aware
In checking my internal links with GWT, it is apparent that links within the nav tag in HTML5 are discounted by Google as "internal links" This could have major repercussions for designing your internal link structure for SEO purposes. I was surprised to see this result, as I have never seen it discussed. Anyone else notice this, or have any alternative views?
Intermediate & Advanced SEO | | veezer0