Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What can I do about missing Meta Description for category pagest etc.?
-
On all my campaigns I'm returning high levels of 'Missing Meta Description Tags'. The problem with fixing this is they're all for category, tag and author pages. Is there a way to add a meta description to these pages (there are hundreds) or will it not really have any ranking effect?
-
Hello SiliconBeachTraining,
"Is there a way to add meta descriptions to these pages?"
That all really depends on what content management system, if any, you are using and how much control you have over it. In theory, it is "possible" to do this with any site, and is highly recommended. In practice, however, you may be stuck with a 3rd party eCommerce vendor who can't or won't give you the fields needed in the back-end of their product to input that data. Even then, there are proxy services that act as a layer over top of your website that can give you greater flexibility.
Assuming you're on a public or open source CMS like Wordpress or Drupal, there are plenty of plugins that let you do this. Just Google "adding content to category and tag pages" or something like that and you'll probably find plenty of resources and tutorials.
Personally, I don't let my tag pages get indexed at all because they tend to be near duplicates of category pages, and of each other. I usually just apply a noindex,follow robots meta tag on those pages.
As for category pages you can cut down the number by making sure paginated pages all reference the main category page using rel prev and rel next tags and applying a noindex,follow robots meta tag on those pages as well (though NOT on the main category pages; just the paginated ones like /2 or ?p=2). I also like to make sure that the first paginated page (i.e./ category/?p=1 or /category/page/1/) always references the main category page (i.e. /category/) as the canonical version in the html header area.
Lastly, if you're going to write custom meta descriptions for each category, you might consider putting that same content as an intro to each category so they have more content than just a list of posts with snippets.
I hope this helps.
Everett @balibones
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Site Hack In Meta Description
Hey MOZ Community, I am looking for some help in identifying where the following meta description is coming from on this home page - https://www.apins.com. I have scrubbed through the page source without being able to locate where the content is being pulled from. The website is built on WordPress and metas were updated using Yoast, but I am wondering if an installed plugin could be the culprit. On top of this, I have had a developer take a look for the "hack" and they have assured that the issue has been removed. I have submitted the URL in GSC a couple of times to be re-indexed but have not had much luck. Any thoughts would be much appreciated, the displayed description is below. The health screening plays http://buyviagraonlineccm.com/ a significant and key role in detecting potentially life-threatening illnesses such as cancer, heart ...
Technical SEO | | jordankremer0 -
Meta Titles and Meta Descriptions are not Indexing in Google
Hello Every one, I have a Wordpress website in which i installed All in SEO plugin and wrote meta titles and descriptions for each and every page and posts and submitted website to index. But after Google crawl the Meta Titles and Descriptions shown by Google are something different that are not found in Content. Even i verified the Cached version of the website and gone through Source code that crawled at that moment. the meta title which i have written is present there. Apart from this, the same URL's are displaying perfect meta titles and descriptions which i wrote in Yahoo and Bing Search Engines. Can anyone explain me how to resolve this issue. Website URL: thenewyou (dot) in Regards,
Technical SEO | | SatishSEOSiren0 -
How to Delete the slug /category/ from wordpress category pages
Hi all, I would like to ask you what's the better way to eliminate the slug /category/ form the wordpress category pages. I need to delete the slug /category/ to make the url seo frendly. The problem is that my site is an old site with the page indexed by Google for a long time. Thanks for your advice.
Technical SEO | | salvyy0 -
Meta Description VS Rich Snippets
Hello everyone, I have one question: there is a way to tell Google to take the meta description for the search results instead of the rich snippets? I already read some posts here in moz, but no answer was found. In the post was said that if you have keywords in the meta google may take this information instead, but it's not like this as i have keywords in the meta tags. The fact is that, in this way, the descriptions are not compelling at all, as they were intended to be. If it's not worth for ranking, so why google does not allow at least to have it's own website descriptions in their search results? I undestand that spam issues may be an answer, but in this way it penalizes also not spammy websites that may convert more if with a much more compelling description than the snippets. What do you think? and there is any way to fix this problem? Thanks!
Technical SEO | | socialengaged
Eugenio0 -
Can too many pages hurt crawling and ranking?
Hi, I work for local yellow pages in Belgium, over the last months we introduced a succesfull technique to boost SEO traffic: we have created over 150k of new pages, all targeting specific keywords and all containing unique content, a site architecture to enable google to find these pages through crawling, xml sitemaps, .... All signs (traffic, indexation of xml sitemaps, rankings, ...) are positive. So far so good. We are able to quickly build more unique pages, and I wonder how google will react to this type of "large scale operation": can it hurt crawling and ranking if google notices big volumes of content (unique content)? Please advice
Technical SEO | | TruvoDirectories0 -
Empty Meta Robots Directive - Harmful?
Hi, We had a coding update and a side-effect of that was that our directive was emptied, in other words it now reads as: on all of the site. I've since noticed that Google's cache date on all of the pages - at least, the ones I tested - have a Cached date of no later than 17 December '12 - that's the Monday after the directive was removed on mass. So, A, does anyone have solid evidence of an empty directive causing problems? Past experience, Matt Cutts, Fishkin quote, etc. And then B - It seems fairly well correlated but, does my entire site's homogenous Cached date point to this tag removal? Or is it fairly normal to have a particular cache date across a large site (we're a large ecommerce site). Our site: http://www.zando.co.za/ I'm having the directive reinstated as soon as Dev permitting. And then, for extra credit, is there a way with Google's API, or perhaps some other tool, to run an arbitrary list and retrieve Cached dates? I'd want to do this for diagnosis purposes and preferably in a way that OK with Google. I'd avoid CURLing for the cached URL and scraping out that dates with BASH, or any such kind of thing. Cheers,
Technical SEO | | RocketZando0 -
How can I find my Webmaster Tools HTML file?
So, totally amateur hour here, but I can't for the life of me find our HTML verification file for webmaster tools. I see nowhere to look at it in Google Webmaster Tools console, I tried a site:, I googled it, all the info out there is about how to verify a site. Ours is verified, but I need the verification file code to sync up with the Google API and no one seems to have it. Any thoughts?
Technical SEO | | healthgrades0 -
How do I add meta descriptions to Archives in Wordpress?
My most recent crawl returned a number of 'missing meta description' errors, and when I checked individual URLs, it turned out they were Wordpress Archived pages - for individual months and days (e.g. http:// .../2011/01). What's the best way to go about adding descriptions to these pages, if at all? Or should I have these pages not be indexed? I am using the All in One SEO plugin, so maybe there is an easy fix through this plugin, or it may be the cause of these errors? Any help is appreciated, thanks in advance! **EDIT After looking it up further, I have decided to use noindex for Archives, which should solve my problem right? Or is there a benefit to having those archived pages?
Technical SEO | | NetPicks0