Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Include Site Name in Page Titles or not
-
i would like to ask if it is a good practice or not to Include Site Name in Page Titles.
My page is not selling products it is about plagiarism checker tool. i will give one example in one page we are writing about the plagiarism types so the page title is plagiarism types and then is the site name.
what is the better practice? Keep it or not?
thanks in advance
-
Hi,
Optimizing the Title Tag is a very important aspect of your On-Page SEO, But you have only 60 characters to be used, that's why I prefer not to in include my website name in the title of post and pages.
Hope this helps you.
-
Here's what I found. I am trying to get the skinny on this too.
-
I was looking for someone to say that exactly.
I fully share you with that.
-
Don't agree. Many time you have room for your company or branding and it is a good idea. It's an easy way to gain market awareness. Also, stuffing a ton of kw's in a title can look spammy.
-
Hi There!
Blue Corona is an Internet Marketing company so this is exactly the sort of thing we help our clients with! We have years of experience tracking and testing different SEO strategies so you can take our word on this one!
A title tag is limited to only 70 characters so you want to use this small space wisely! (Anything over 70 characters will not help you, only hurt you and confuse search engines) Given this small amount of space, you do not have room to put your company name in there. You may have room for your name in the Meta Description, but never the title tag.
In the title tag you want to enter keywords and location modifiers. Let's do an example. Let's pretend you are creating a page for plumbing repair service in Tampa, Florida. You should use the title tag:
Plumbing Repair in Tampa, FL | Florida Plumbing Service & Repair
Hope this helps! If you would like additional SEO tips or service, please visit our website at: http://www.bluecorona.com/
-
i am a little bit confused what is better finally?
Can also a moz expert give us his/her opinionthanks in advance
-
Hey anavasis,
Including your site name in your page title is good. But including in all the pages may not be good. you can choose to include the site name in the pages which have short title length and which you think are most important content of your's.
For sharing the pages(facebook,twitter,.etc) you can use custom sharing titles including your brand name.
Hope its is useful to you.
thanks,
goodluck!
-
Hi there
I like to include brand or site names from a branding perspective, it just looks more authoritative to me and it helps the user remember who they are reading. It also helps from a branded search perspective.
Let me know if this helps or if you have questions beyond. Good luck!
Patrick -
Yes, I typically always do and place it after the topic of the page:
Plagiarism Types | Brand
It helps with brand recognition. Just remember that if is a long brand name it will get truncated. Also, make sure you have a compelling meta descriptions to improve click-throughs.
Good luck!
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is the URL Matching the Page Title Important?
Hello I have tried searching for an answer on this but I can't get a clear answer due to the results when searching for URL title. I have just launched our second Shopify site for one of our brands. My first site launched in 2014 but when I launched I didn't pay much heed to SEO for page titles, URLs, etc so have retrospectively fixed this over time. For my Shopify site just launching I want to get it as right as possible from the start (learning from mistakes). My question is regarding URLs and what my approach should be for better SEO. So, I have a page with a Title of Newton Leather Wallets, Purses, Card Holders & Glasses Cases and the URL is https://www.tumbleandhide.com/collections/newton-leather-wallets-card-holders It was my understanding that I should try and make the URL reflect the Page Title more accurately. The problem is that this takes the character count to 77. On other pages it can be in the 80s. Will the above link be better for SEO than say just https://www.tumbleandhide.com/collections/newton I am just wary of the URL's being too long as my Moz Site Crawl is returning a lot of URLs that are too long. Thanks in Advance.
On-Page Optimization | | lukegj0 -
Word Count - Content site vs ecommerce site
Hi there, what are your thoughts on word count for a content site vs. an ecommerce site. A lot of content sites have no problem pushing out 500+ words per page, which for me is a decent amount to help you get traction. However on ecommerce sites, a lot of the time the product description only needs to be sub-100 words and the total word count on the page comes in at under 300 words, a lot of that could be considered duplicate. So what are your views? Do ecommerce sites still need to have a high word count on the product description page to rank better?
On-Page Optimization | | Bee1590 -
Getting the Titles and Headings Right on Product Pages. Userbility vs SEO
Hey Mozzers, I am optimising a chaotic section of the site including many similar products. Writing unique content etc. The titles and urls were all over the place so my first job was to tidy them up so I could make some sense of the situation, especially as sometimes they didn't even match! I should point out were on Magento, so product name = Both the Heading and Title of the page, the meta title can be set separately. When i refer to title I mean both <title>and <h1></strong><br /><br />Before they existed as such<br />URL: domain.com/200-x-0-5-g-rs-232-balance.html<br />TItle: PC-1234 200 x 0.5g x 0.3 RS-232 Balance<br /><br />This format was (Product Code, Capacities, Resolutions, Accuracy, Product Title)<br /><br />The issue was all 60 products in a page followed this format. Navigating through the page was a nightmare and was just a jumble of numbers and highly confusing even to me who learnt what they all mean, especially when you had 8 products from the same range you got presented with<br /><br />APC-1234 200 x 0.5g x 0.3 RS-232 Balance<br />APC-1235 500 x 1g x 0.3 RS-232 Balance<br />APC-1236 1000 x 2g x 0.3 RS-232 Balance<br />APC-1238 5000 x 10g x 0.3 RS-232 Balance<br />APC-1239 10000 x 15g x 0.3 RS-232 Balance<br />APC-1210 20000 x 25g x 0.3 RS-232 Balance<br />APC-1211 50000 x 50g x 0.3 RS-232 Balance</p> <p>I changed them to something more user friendly.<br /><br />URL: domain.com/200g-precision-balance.html<br />Title: 200g Precision Balance<br /><br />This has seen the following benefits<br />- URL is now clear and means something to the user<br />- Product titles are easy to navigate and the page is more pleasing to the eye<br />- The jumble of numbers in the title are now all labelled and shown below each product listing in bullet point so the user can see the basic spec of a product without having to decipher any titles<br /><br />Upon reflection I has a couple of concerns I was hoping you could discuss, I am wondering if I have made the titles too simple.<br />1) I have no product code in the title<br />We have our own products manufactured and sell existing brands with their own product codes. Some of these can be lengthy. Adding them makes them hard to the eye and the page looked cramped.<br /><br />The codes are listed beneath each product title on category pages and on a list on the actual product page, but no where in the titles. <br /><br />2)None of our products have a brand listed in the title<br />None of the products on the site had brand names in anything but the images when i started and as such it snuck under my radar. But should i pre-fix all titles with a brand name?<br /><br />Should </p> <p>URL: domain.com/200g-precision-balance.html<br />Title: 200g Precision Balance</p> <p>become</p> <p>URL: domain.com/BRAND1-200g-precision-balance.html<br />Title: BRAND1 200g Precision Balance<br /><br />My instinct tells me to change things to include brands as its useful to the customer and should have an SEO benefit, but to leave out product codes as they are accessible to the customer where they are now and dont make things messy and unreadable.<br /><br />As always, thanks for the input!</p></title>
On-Page Optimization | | ATP0 -
Why does Google pick a low priority page on my site?
Hi Guys. One of my pages ranks quite well for "mid year diaries 14-15" on Google. The problem is it's a really specific product page (A4, Hardback, day-to-a-page diary I think). It would be much better for the user to land on our mid-year diaries category, not really deep into the site. Why is Google prioritizing this product page over our general 'mid year diaries' category? Especially when the category would relate to the search more accurately? I work for TOAD diaries and I think our page rank is 10 for this search. Eagerly awaiting some insight 🙂 Thanks in advance everyone! Isaac.
On-Page Optimization | | isaac6630 -
Should we add our company's name in page title tag or not?
We have been adding our company (Townscript) name in all the page titles. For example, in an event page of Lucknow Conclave: www.townscript.com/lucknowconclave the page title is Lucknow Conclave | Alexis Society | Townscript I read somewhere that it's not necessary to put your company's name in the title tag. Is it right? Please help!
On-Page Optimization | | sanchitmalik0 -
Page Title in Local SEO Title Tags?
Hi All, Still working on my title tag usage for local SEO, and I was hoping for some more feedback. My question is this: In Local SEO titles, I'm using location + keyword combinations, unique on each page. However, since each page has a specific title for the client, I figure I should be placing that at the front. My thought here was that this helps with the overall usability to the reader of the website. Ex. Contact Us page for Pizza shop Contact Us | Springfield IN Gourmet Pizza | Moe's Italian Pizza Anyone have thoughts on this one? Thank you!
On-Page Optimization | | kbaltzell0 -
Best Domain Name for Life Coaching Site
Hello, I am an NLP health coach. I am starting to work with both life threatening illnesses and minor diagnoses. NLP is a type of personal development. I'm wondering what your opinion of the best domain would be, keeping in mind branding, SEO, and usability/rememberability. The term "NLP" is not well known. I will be doing both phone coaching and in-person coaching. My other website (BobWeikel.com) is not very strong because of the lack of keywords in the domain, but it's easy to remember. Options are: NLPTrained.com BobWeikelHealthCoach.com BoiseHealthCoach.com (I'm in Boise Idaho) RobertWeikel.com or whatever you suggest.
On-Page Optimization | | BobGW0 -
Title tag for category page
I'd like to know your views on the best approach for title tags for category pages for ecommerce sites. 3 examples A) Category name | Free delivery on $50 purchase | Brand name B) Discover best "category name" on brand name C) Category Name | 1st Keyword, 2nd keyword | Brand name Thanks!
On-Page Optimization | | walidalsaqqaf0