Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to get video thumbnails to appear in SERPs
-
What's the best way to get video thumbs to appear in SERPs?
-
You may want to look at using the proper markup, here is a link to schema.org - http://schema.org/VideoObject
-
I recommend a read of Phil's post http://www.distilled.net/blog/video/getting-video-results-in-google/
-
I have been able to get YouTube vid's to have a thumbnail appear in the SERP's on the first page for extremely high competitive search terms. Obviously this drives traffic.
The methods I used were:
Keyword in Title - in a natural (non-stuffed) manner
Keyword and link to the site in the Description
Keyword in the tags
Strong video views and embeds on other sites - I don't think I have it embedded anywhere on a high PR site.
Here is the video and keyword it ranks for so you can see what I did - Google search phrase - best lsat prep. The video thumbnail is in the 7th spot & receives several hundred views per month. Also #3 for the search term best lsat preparation on Google
-
There was a post on the blog really recently about this if I recall correctly. Although some people say that through embedding a single video from YouTube onto a relevant high PA page will do the trick, the best method is to host your own videos on your website. A quick search online for HTML5 video hosting (with flash fallback) should be your answer! With doing so, you will makes up your content so that Google knows the content is of the type 'video' and will display as such.
-
Hi,
Do some research here: http://www.reelseo.com/
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do internal search results get indexed by Google?
Hi all, Most of the URLs that are created by using the internal search function of a website/web shop shouldn't be indexed since they create duplicate content or waste crawl budget. The standard way to go is to 'noindex, follow' these pages or sometimes to use robots.txt to disallow crawling of these pages. The first question I have is how these pages actually would get indexed in the first place if you wouldn't use one of the options above. Crawlers follow links to index a website's pages. If a random visitor comes to your site and uses the search function, this creates a URL. There are no links leading to this URL, it is not in a sitemap, it can't be found through navigating on the website,... so how can search engines index these URLs that were generated by using an internal search function? Second question: let's say somebody embeds a link on his website pointing to a URL from your website that was created by an internal search. Now let's assume you used robots.txt to make sure these URLs weren't indexed. This means Google won't even crawl those pages. Is it possible then that the link that was used on another website will show an empty page after a while, since Google doesn't even crawl this page? Thanks for your thoughts guys.
Intermediate & Advanced SEO | | Mat_C0 -
Baidu Spider appearing on robots.txt
Hi, I'm not too sure what to do about this or what to think of it. This magically appeared in my companies robots.txt file (literally magically appeared/text is below) User-agent: Baiduspider
Intermediate & Advanced SEO | | IceIcebaby
User-agent: Baiduspider-video
User-agent: Baiduspider-image
Disallow: / I know that Baidu is the Google of China, but I'm not sure why this would appear in our robots.txt all of a sudden. Should I be worried about a hack? Also, would I want to disallow Baidu from crawling my companies website? Thanks for your help,
-Reed0 -
What makes a site appear in Google Alerts? And does it mean anything?
Hi All, I recently started using Google Alerts more and more and while sites I support never appear there (not surprising) I recently noticed few very poor and low quality sites that do. This site for example appears quite a bit in its niche. So to my questions... What makes a site appear in Google Alerts? And does it mean anything? Thanks
Intermediate & Advanced SEO | | BeytzNet0 -
How to get google to categorize a website in search results?
Hello everyone and thanks in advance for your time. I have a good understanding about SEO, backlinks etc but nowhere near to professional! A good friend of mine has an online store made with opencart e commerce platform he would like to have have category view when his company name is searched on google. Does anyone has any idea how can this be achieved?
Intermediate & Advanced SEO | | superofelia0 -
Using Folkd for Video Backlink
Hi Mozzers, What are your thoughts on using www.folkd.com for video SEO? We have a few company videos and would like to possibly get a backlink by either embedding one of our youtube videos on our site or self hosting the video. Are bookmarking sites like this spammy?
Intermediate & Advanced SEO | | Travis-W0 -
"Jump to" Links in Google, how do you get them?
I have just seen yoast.com results in Google and noticed that nearly all the indexed pages show a "Jump to" link So instead of showing the full URL under the title tag, it shows these type of links yoast.com › SEO
Intermediate & Advanced SEO | | JohnPeters
yoast.com › Social Media
yoast.com › Analytics With the SEO, Social Media and Analytics all being clickable. How has he achieved this? And is it something to try and incorporate in my sites?0 -
Why do SERP Results ( Rankings ) differ from country to country ?
Hi, I have been doing seo for this client based in Sri lanka for almost 8 months now. Since we started SEO we had set up geographic target setting to UK through google webmaster tools. At the moment Site is completely ranking higher on google uk & other countries except Sri Lanka . On Google.lk site doesn't even come within 1st 5 pages for keywords which are ranked on1st page in other countries ? What do you think about this ? How does it happen ?
Intermediate & Advanced SEO | | pyxle0 -
How to beat Wikipedia article from the top spot on SERPS?
Hi Guys, One of our clients has a good web site with lots of content that is ranked already on #2 for the top keyword (singular and plural) on Google UK. The keyword itself is a competitive one. The top spot is occupied by a wikipedia article that doesn't have much content in general. Can anyone come up with an advice what strategy we have to apply to outplace that article? Thanks!
Intermediate & Advanced SEO | | myclicks-1636030